7 Deadly Sins of Gaming - Sin 5Sin 5: Exclusivity
Exclusivity, the practice of a game franchise being exclusive to a specific console, is a lot of things. It is a sound business plan, a means of increasing console sales, and a way of associating newer consoles with major titles.
Sounds great, right?
Unfortunately, the one thing exclusivity is not is good for gamers.
Basically, and I don't want to overstate my point here, exclusive titles are game companies' way of screwing us in the ass as consumers.
See, no matter what console you purchase, each of the other two major consoles is going to have exclusive titles. Microsoft has Halo. Playstation has Resistance.
Nintendo has all the Marios forever.
But what function could this really serve?
It's not doing anything for us. It does not present a new value, but instead creates a system that centers around us not getting to play many games.
That just sucks.
Sure, these are business decisions and all, but really, shouldn't someone think of the consumer?
Like most people on the planet, I just can't afford to have every single game system on the market. It's just not financially feasible.
Especially since my daughter will just not go without food.
This perfectly normal situation, however, means that I will have to go without playing several major titles this year.
What the hell?!
So, I'm stuck either shelling out for the other system OR missing out on what could be the defining game of the decade.
And, to top it all off, the entire idea is counter-intuitive. Somehow, these companies decide they will make more money by selling games to a smaller group of people.
How does that even make sense? They're going to make more money by selling less games?
How is that even going to work?
Theoretically, they stand to make more money by broadening their scope to include all consoles.
Ever see those freaking Disney games that come out for every single console ever made? I'm pretty sure there's a version of The Incredibles that will run on a toaster.
That's how you make money while also not alienating gamers.
Sure, it's shallow and completely self-serving, but at least we get to play the game no matter what system we have.
But no. The big guys constantly throw their exclusive title in our faces, big letters printed on the case just to turn the blade a little more.
Oh, you don't have an Xbox 360? No Halo games for you.
Not because they wouldn't be awesome on a PS3 or even a Wii, but because the game designer totally pinky promised that you'd be the only one allowed to sell it.
And the whole thing just screws us over.
Yeah, occasionally our system of choice gets its own exclusive title and we feel all happy about it.
Still, there being three major consoles on the market, you basically have a 67% chance of being dicked over.
So, the entire concept of exclusivity revolves around limiting your potential market, insulting your potential market, and then abusing your potential market.
Good job, guys. Way to think outside the box.